June 21, 2023

Brian Ziel is the Director of Marketing Mountain View Hospital and Idaho Falls Community Hospital.  Brian speaks to the local hospital's mission of prevention and how working with both nonprofit and private business, the Just Ride Idaho program has targeted the academic and physical well-being of the region's youth.  Learn about the initiative of getting kids to ride and read and how the events created through Just Ride Idaho, an informal partnership of businesses and charities, is looking to grow the communities understanding and participation in their own injury and illness prevention.